Personal Manifesto

Personal manifesto's are something of great worth to individuals. But they are even more important to companies and pages that are posting on social media. This is because if you do not have a set plan or roadmap to what and how you're going to post to social media, you will either not reach your potential clients at all or at least not be able to be as effective as you would have liked to be. I will be describing my personal manifesto in the sections below.

• What
• With my page and pseudo company being a hunting company, meaning a company which advertises hunting equipment and excursions, it will be mainly focused on posting about things that other hunters around the world and locally in my area can do to prepare for the hunting season. There will be posts about licenses, fun facts about the types of animals they will be looking for, types of weapons to be able to kill the prey like bows, crossbows, guns, traps, etc. 

• How
• The how of social media manifestos is to explain the type of medium that will be posted. Medium is basically just whether you are going to use blog posts, photos, videos, etc. I think I will mainly be focused on posting photos and links to articles. This will be the best way to reach the demographic that I am choosing, mainly 40+ year olds, because they will be the ones interested in this type of activity. Otherwise I will not be able to catch their attention. If I were to post a bunch of "memes", I would completely miss the mark and they would not think that I am taking it seriously.  It will mostly be darker color schemes to appeal to the "manly".

• Where
• I will mainly focus on facebook for the advertising of my company and for the bulk of my social media posts. I will also have a blog. The reason that I am choosing facebook is because the demographics of facebook are shifting. Since facebook is gaining years as far as how long it has been around, there are some people who are in their late 30's and 40's who are on it. The younger generation is as well, but they are mainly shifting towards instagram and other fast paced social media that they can consume much more content much faster. Facebook is more about scrolling and reading articles and engaging in comments with the company or with other peers on the site.